2017 Thrive Blog Conference

3.06.2017

I had the pleasure of attending the Thrive Creative Conference in Houston, Texas this past month. It is always an awesome experience to be with like minded creatives for an entire weekend! There is nothing quite like being around the people who get you & what you do! 

There were so many amazing speakers and boss babes dropping so much inspiration and knowledge! It always leaves me so inspired and rejuvenated! 

JND Boss Babe: Skye McLain

8.26.2016


Boss Babe /bôs/ /bāb/ (noun): Strong, smart, beautiful, inspiring, capable, kick ass woman blogger, creative and or small business owner who is rocking the blog + business world with her amazing entrepreneurial skills.

I am so thrilled to get back to my roots and get back to featuring the amazing women who inspire me to not only be a better business owner, but to be a better person! I am super proud to start this #JNDBossBabes series off with my very own virtual assistant and right hand woman: Skye McLain! I can't say enough good about Skye, she is amazing, the cream to my coffee & I COULD NOT run my business without her! I am so grateful for an amazing Boss Babe like her on my team!


Tell us about the awesome things you do! 

By day, I am a virtual ninja, helping other boss ladies like Jessica run their business. I work with handmade artists, bloggers, and creative entrepreneurs who need help finding that elusive sweet spot between running their business successfully and keeping a balanced, healthy personal life. I do it all from graphic design to customer service to client management. I love to keep as many plates spinning as I can!

By night, I am the Director of Creative Content for Thrive Creative Conference. I help the CEO, Bree, create content that supports men and women who own small businesses. Together, we are a passionate team that loves to tell people to go for it and then equip them with the tools and support they need to make it happen! 


What do you never leave home without?

I always, always have my bright orange Nalgene water bottle with me along with a collection of essential oils (Stress Away is currently my favorite) and lip balm! 

What is your favorite Starbucks drink?

I'm a slave to trends so lately I've been consuming an inappropriate amount of The Pink Drink, which is a Strawberry Acai Refresher made with a splash of coconut milk. It literally tastes like melted strawberry ice cream and on a hot, muggy day, is SO satisfying! 


What is your favorite form of social media?

I am loving Snapchat! I'll probably jump on the InstaStory bandwagon soon, but I love playing with the filters and the actual chat feature that is built in to Snapchat. 

What Instagram account are you currently obsessed with? 

Do I have to decide on one? If you need a good laugh, head over to @thedailytay or @bevcooks - especially their InstaStory feeds because holy moly they are hilarious!!  For fashion inspiration, I love @uptownwithellebrown and @hauteandhumid. Their ability took look put together effortlessly every day inspires me!

What are your top three tips for keeping your business organized? 

My number ONE tip for sure is to find something that works for you that you will use every single day. I could tell you to buy a specific planner and that it will change your life but if you don't like it, you won't use it, and it will be useless and a waste of your money! Staying organized is so different for everyone so hone in on something that works for you!

I have a routine for every day - I get up at the same time each day, my morning routine is almost always exactly the same, and there are a few tasks that I do first thing every single day. I can do them all almost without even thinking about it. Find a groove and implement a repetitive routine every day so that it (whatever it is - being a mom, answering emails, crafting content, or making awesome stuff) comes naturally to you. You don't even have to think about it anymore!

If all else fails - hire someone to organize it and keep it organized for you. (wink, wink!)

What's currently on repeat for you? 

I'm a gigantic nerd. I am either listening to podcasts or audio books and the two on the top of the playlist lately are Dave Ramsey's Radio Show (because we are currently getting out of debt and need to stay inspired) and the Outlander Series by Diana Gabaldon (read by Davina Porter). I do most of my work with my body physically sitting at my desk but my mind is far away in Scotland or pre-revolutionary war America.

What is your all time favorite food? 

I love macaroni and cheese, tacos, refried beans, Coca-Cola, salt and vinegar potato chips. All, unfortunately, things I can only have every once in a while or I would need a wheelbarrow to get out the door!

I do also love sparkling water (Coconut La Croix is my jammmm), bananas with peanut butter, and strawberries. But if I'm dying and get a last meal option, I'll take all the junk food.


What does your "power look" consist of? 

I've recently incorporated a uniform so I have less to think of in the mornings so this is a good question! Almost every day, I wear dark skinny jeans, a white t-shirt or a graphic tee, and booties or my Teva sandals. I don't necessarily think this is a "power look" but I feel put together enough to meet a colleague for coffee and I am comfy! Win-win! 

What is your favorite way to relax and refocus? 

If I could find someone to pay me to ride in a boat for the rest of my life, I would do it. I love to be on a lake, with a beer, and riding in the front of a boat with the music blaring. It is literally the most relaxing thing for me. Ever. 

Who is your BossBabe inspiration and why? 

Again - just one?  It changes on a regular basis for sure - but lately I've been so inspired by my Thrive partner, Bree! She just inspires me to follow dreams bigger than I think I can and reminds me that we can do the things - it just take a lot of hard work and late nights sometimes to pull something off!

What is the biggest lesson you've learned as a business owner? 

My biggest lesson I've learned is how to separate my business time from my personal and family time. It is hard to turn it off at the end of the day when your office is literally an extension of your kid's playroom. I've taught/trained myself to make that mental switch from work day to evening at home and it has almost made all the difference. I don't check emails, I don't talk with clients (at least not about work related stuff) and I do my very best to stay off of social media after 6PM every day. Is it hard? Hell yes. But my family and my personal time are more than worth it. If I cant maintain that balance then the point of being able to work from home is blown! 


What is your proudest moment in your business? 

This actually happened last weekend! I've been speaking at conferences for a few years now but I've honestly never had that moment where I felt people were really looking at me as a guide for what they came to hear. Last weekend we held our first Thrive Creative Workshop which was all about Strategic Planning for your business.

I've spoken on "fluffy stuff" in the past (even though I didn't realize until Saturday that it was fluff) but at this workshop, the attendees were in tears as they tackled and worked through some of the things that were really holding them back from growing their business. In the middle of the day, something fell into place and clicked and so many new things came in to focus for me. For the first time, I felt so confident in what I was sharing and that I owned the room. I've always admire women who seemed to feel that way when speaking or sharing and last weekend, I got a glimpse of that!

What is new? What is next? 

My to do list is never ending and ever-changing. My husband has labeled me as a serial entrepreneur - and given that I did start seven different business ventures during our first seven years of marriage, I guess he is right. There is always something on the horizon for me - even if I can't see it!

I can tell you that I'll be working more with Bree on Thrive workshops and conferences, building out a coaching portion to my VA services, and as always, be on the lookout for new tees in my shirt store, Your Texas is Showing. (<-- that is my side hustle!)

Where can we hang out with you online? 
Instagram | Snapchat | Twitter | Facebook | Pinterest

Where my boss babes at?! If you are one, click here to tell us more about yourself and your amazing empire! If you know some boss babes you would love for us to interview, feel free to share this post with them! We can't wait to meet and feature you amazing #JNDBossBabes!

Many thanks to Stephanie of Atascocita Photography for the beautiful images at Chateau Polonez at the Bloggers Meet Photographers meetup organized by The Pink Envelope!
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My Favorite Photo Apps.

5.14.2013


Instagram is my favorite form of social media! I barely use twitter & hardly ever get on facebook anymore.  Using way too many social media platforms can be exhausting! So I choose to do one well & allow myself to slack on others. 

Instagram feels real and authentic to me. It's so fun looking through glimpses of people's daily lives through their photos! 

I love using photo apps...who doesn't? Adding fun effects, graphics & text is not only fun, but makes your photos interesting & pretty!  

When I took the Instagram class (at SNAP) taught by Susan, Rhonna & Shelley, the first thing they said was to have pretty pictures.  It seems like a no-brainer, but there a A LOT of pictures that come through my feed that are dark, unfocused & just not pretty.  (mine included)


My photo apps.

My pictures are not always beautiful & prize worthy but I am constantly working at improving and making my pictures pretty!

One of the ways to do that is by using photo apps to enhance your photos! Above are the photo apps I currently use.  I don't use all of them all of the time. 

Right now my most used apps are Whitagram, Vintique & the new A Beautiful Mess App. I am completely in love with the A Beautiful mess app, so I chose to show you more of this one!


I just purchased the A Beautiful Mess App ($.99) & it is already my instant favorite. It's not surprising that this app is awesome, because Elsie & Emma are awesome. 

I have been playing around with it all morning and it is SO me! It has all the things I have ever wanted in a photo app all in one place!

Can I get an AMEN?!


The app includes pretty borders, photo filters, the ability to add your own text to photos (in 4 fun fonts), cute shapes & icons (hello speech bubbles and arrows!) & 12 pre made text phrases in super cute fonts. 


Needless to say I am in LOVE with this app! Way to go Elsie & Emma! 

WAY.TO.GO!


P.S. Have you ordered your stacking rings yet?? 

What are your favorite photo apps?

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Monday Mash Up: Coral & Slate

2.18.2013

                        

See the entire Treasury + Links to all items here.

I have a love for the color coral (and mint) and right now it just feels so springy! Needless to say, I am drooling over every single item in this mash up today. 


Speaking of coral and mint, I went to Forever 21 this weekend and I think every piece I bought, save one, was either coral or mint. (the shirts actually look more coral in person) Looks like I got my spring colors! P.S. $2.80 layering tanks...got one in every color I think! ;) I love you Forever 21.

Getting back on topic...See above how I put the Etsy treasury right into my blog post? You can actually click on the images and be taken right to that item on Etsy (I didn't have to link each one!) HUGE time saver for me! 

You can generate a blog ready code here. Genius I tell ya!

Happy Monday Friends!

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Dress Up Your Business Facebook Page + helpful apps

2.13.2013


Pin It!

I decided to give my facebook page a little makeover the other day. I wanted to incorporate a little about myself, make my logo more prominent & make it easy to find me other places on the web.
 

Now, I'm no graphic designer & don't claim to be, but I think it looks pretty good and accomplished what I wanted! 

I also wanted to make it easy to find me elsewhere on the web.  I get so frustrated when this happens: I stumble upon a new page, I like what I see & want to see more. BUT I can not find any info on where I can find that person's shop, blog etc.  I search around until I get annoyed and then give up. 


To make sure that doesn't happen to people when they visit my page, I used ipiccy to make some simple icons that match my branding to use to direct people to my Instagram, Twitter & Shop.

Here are two more great examples of lovely, easy to navigate business Facebook pages:

Heather of Just Lovely Things uses her branding logo in header & makes it easy to find her in various other places on the web.  Her shop and blog links are right in the info section and she also has her shop, instagram & pinterest links in the prominent top spots.


Becki of Whippy Cake keeps it pretty, simple and easy to navigate too! You can easily see what she is all about & find her URL in her about section + she has icons for her Instagram & Pinterest sites for easy access.

There are a ton of apps out there you can incorporate into your Facebook page. Seriously, google just about anything and I think you will find it. 

I chose to feature my Instagram, Twitter & Shop in the remaining 3 spots on my page (the 4th is for pictures).  I chose some helpful apps & I really like how you can click on the tabs I made and be taken to the corresponding page within my facebook page. 

I especially like that you can click to follow me on Twitter & Instagram right from that Facebook page! So handy!


Here is a screen shot of what it looks like when you click on my Instagram tab.  I used the Statigram app for this. I love that it displays 6 of my most recent pics and also has a FOLLOW button right there so people don't have to leave my Facebook page to follow me!


For my Twitter feed to show up on my Facebook Page I used the Tweets to Page App.


I also wanted my shop to be accessible on Facebook so I used the  Storenvy feature that allows you to add your shop to your Facebook page. All you need to do is log into your storenvy account and in the store icon drop down menu click "Facebook app." Easy! 

You can even add an exlusive discount for your Facebook fans to use! {see mine displayed right at the top}

I am satisfied with the changes I made & hope they make it a little easier for those wanting to find me in other venues besides Facebook! 

What apps or features do you like using on Facebook?
See more blog & biz tips.

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10 Tips for Making Successful Etsy Treasuries (Continued)

2.05.2013


I'm excited to share the remaining 5 tips for creating successful Etsy Treasuries with you today.  I love creating treasuries & have had 2 of my treasuries featured on the front page recently.  So I thought I would share some of the tips I have learned along the way! (I in no way think I am an expert. There, that's out of the way.)

I already shared tips 1-5, so if you missed those, you catch up here!


6. Utilize the Top 4 Spots Well.

Above is a screen shot of the Etsy Treasury page. Treasuries are organized like this, showing the top 4 items in that treasury to the right and the title and creator of the treasury to the left. 

This is all you have to draw people in & make them want to see more.  You want your best 4 items from your treasury in the top 4 spots.  Use items with the best pictures & the ones that best reflect your treasury in the top 4 spots. 

Here's a snap shot of 3 of my recent treasuries.  I picked the 4 best items for the top 4 spots.  Focusing on the pictures & the items that I thought would draw the most people in.  Because that is the goal, getting your treasury & the amazing items featured in it seen! 


Recent front page Treasury by Daphne

7. Background Check.

Have you ever noticed that Etsy & websites & publications like pictures with white, clean backgrounds?  It took me a while to figure this out, but it is true!  

For the most part, items featured on the front page will have a white or clean background. So will items Etsy chooses to feature on their blog & in the gift guides they pick. Look around if you don't believe me! :) More Etsy picks here, here & here.

Here's a look at 2 recent front page treasuries:


Notice how the backgrounds are mostly white + clean and all the items flow well and look like they belong together?  Perfection.

I always try and choose products that are photographed well & have a clean, white, minimalist background. That does not mean every item I pick will fall in this category, but the majority of them will.



8. Use Every Available Spot.

There are are 16 spots to fill when you create an Etsy Treasury.  The front page only features 12 of those items, but you still want to fill all 16 spots with quality, beautiful pieces that match the rest of your treasury. 

Why? 

The most important reason is to have items that can replace items that sell while the treasury is being featured.  If an item sells and you don't have any items picked to replace it, that's a problem.  

9. Spread the word.

I always start by emailing the shop owners I featured & letting them know I featured their item in my treasury. I say something like:

Hello! 

I love your shop & featured your ________ (you can be specific for each shop owner here) in my latest treasury! {insert treasury link here}

I would love for you to visit, click, comment & share! 

Happy Sales! 
Jessica
jessicandesigns.com

I also find it helpful to tweet links to treasuries I make, share them on facebook and or Instagram, Pin them & create Monday Mash Ups sharing treasuries I have made & items I love!

10. Make it Pretty.

Sounds pretty obvious, but it's so important! Choose items that are beautiful, unique & are photographed really well! Make sure your 16 items go together and are easy to look at.  Make sure your eyes can just flow across the treasury with ease. 

Everyone loves looking at pretty, well put together, interesting treasuries...don't they?! 


I hope you found these 10 tips helpful! If you create a treasury  leave a link in the comments, I would love to see it! 

Remember to read up on tips 1-5! Happy treasury making friends! 


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